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APA FORMAT 300 TO 400 WORDS WITH references AND citations. follow the instructions asked you have company nike and your two competitors Adidas and puma. write 10 paragraphs using 10 options given below for nike. 
 MY COMPANY- NIKE
Competitor- ADIDAS AND PUMA 
 its time to focus on ten (10) ways to win in the marketplace. This means that your chosen company has 10 options to consider in trying to earn more money and profits than the 2 competitors you identified ADIDAS AND PUMA 
Here are the 10 options:
Geographic expansion
New price tiers
Vertical integration
Moving into adjacent product segments
New distribution channels
Discontinuous innovation ( new or new and improved products)
Mergers, acquisitions, and strategic alliances
Corporate spinoffs (Fortune 500 company General Electric, GE, was split off into three new brands, GE Aerospace, GE HealthCare, and GE Veranova, the last of which will cover the energy industry)
Rebranding strategy (Twitter’s owner Elon Musk changed the company name to X)
Becoming ‘carbon neutral’ by a certain date like 2050
Using the company you chose in NIKE, write one (1) paragraph on each of the 10 options focusing on how your chosen company could benefit from using each of the 10 options.